KARACHI: flydubai joined hands with Samaa 107.4 and launched an exciting “Lets Travel the World” campaign. It was aimed at creating brand awareness and to promote flydubai tourist destinations.
Famous morning and evening drive shows, Samaa Rise with Adeel Azhar, Samaa Rise with Sulmeen Ansari, Lagao with Tehreem Muneeba and Samaa Club with Imran Hassan promoted this campaign along with social media posts capturing 100,000 hits. The campaign consisted of activity for the audience to register themselves and then answer few easy questions about flydubai and some general questions. The campaign has two phases. Phase one started on 15th August and ended on 15th September 2017 with presentation of 4 free of cost flydubai tickets to 1st and 2nd winners whereas runners up were given flydubai goodie bags.
The award ceremony was held on 21st September 2017 at Samaa facility in Karachi. Mr.Khurram Salar, Sales Manager flydubai Pakistan presented prizes to the winners. Winners with their partners can choose destinations of their choice. Destinations offered are Turkey, Russia, Srilanka, Maldives and UAE.
The phase II of this joint campaign will start in last week of October 2017 and will continue for next 30 days. More exciting prizes including tickets will be given by flydubai.