SINGAPORE: ITB Asia, ‘Asia’s leading travel trade show’ opened its doors today, October 16 at the Sands Expo and Convention Centre in Marina Bay Sands, Singapore. Over the next three days from 16 – 18 October 2019, the show will see organisations from across the travel industry gathering to establish high-quality contacts and conduct business.
The opening ceremony today was graced by four guests-of-honour: Mr Chee Hong Tat, Senior Minister of State, Ministry of Trade and Industry and Ministry of Education, Republic of Singapore, who was attending for the second year running; Mr Michael Müller, the Governing Mayor of Berlin, Federal Republic of Germany, who is attending ITB Asia for the first time; Dr Christian Göke, Chief Executive Officer (CEO), Messe Berlin GmbH and Mr Keith Tan, Chief Executive of Singapore Tourism Board.
Commenting on this year’s show, Katrina Leung, Managing Director of Messe Berlin (Singapore), ITB Asia’s organiser, said, “ITB Asia continues to maintain its position as the leading travel trade show in the region. Working in close collaboration with international exhibitors, travel companies and international buyers from across the MICE, leisure and corporate travel markets, we look forward to unveiling this year’s engaging and exciting programmes that will benefit all. With the expansion of the show and the launch of MICE Show Asia, we’re delighted to welcome our visitors to this 2019’s edition!”
Now in its twelfth year, ITB Asia has continued to enjoy support from destinations and businesses from across the world, with over 1,300 exhibitors and more than 1,250 buyers welcomed at this year’s show. To accommodate its growth, ITB Asia 2019 has expanded its space and will now occupy two floors of the Sands Expo and Convention Centre.